"It's a simple way of saving money – lots of money," Beeny says."For a £250,000 house – and it's not unrealistic to have a house worth this much – you will be paying about £10,000 to the estate agent, and then you've got to pay £900 for legal costs." Really, she couldn't have picked a better time to appeal to people's thriftiness.It's important to make sure ours is the best," she says.
If I were an estate agent, Sarah Beeny's latest venture would send a shiver down my spine.
The television presenter and mother of four is intent on revolutionising the way we buy and sell houses. By using the most powerful tool available to us – the internet. matches buyers and sellers without the need for an estate agent.
It's not a science – it's what similar houses have sold for in your area.
There's no reason why you can't be accurate." That's not to say selling a home is easy; is designed to guide you through all the various stages of the process.
They won't need a shop front or a branded Mini." A one-stop, home-selling website is surely the next logical step for a society adept at organising its finances, holidays and cars online.
"These days, we're used to staying in control," Beeny says.
Yes, some people may employ somebody to put the property online for them – to take the pictures and draw the floor plans.
But this will cost £8 per hour, not thousands of pounds.
Human beings like a disaster story and there hadn't been one for a while. A crash, she says, makes you question whether what you're doing makes sense.